Public Relations Management (MSOM) Program of Study

3 hours from one of the following:

• CA 615 Research Process and Practice (3)
• CNA 565 Qualitative Research Design (3)
• EDCI 631 Intro to Graduate Study (3)
• EDU 603 Introduction to Educational Research Design (3)
• MGMT 601 Study Design and Data Collection (3)
• PED 650 Research Design (3)

3 hours from one of the following:

• MATH 533 Stats Methods/Data Analysis (3)
• MGMT 602 Stats Methods/Data Analysis (3)
• PED 622 Stats Applications/Data Analysis (3)
• PSYCH 538 Behavioral Statistics (3)

One course from each of the following four areas (12 hours):

Leadership

• BUS 627 Ethics in Leadership (3)
• BUS 665 Leadership Seminar (3)
• CNA 561 Case Studies in Organizational Leadership (3)

Note: You may choose to emphasize leadership in your program of study. With special permission from your advisor, you may take both leadership courses from the above area as part of your 12 hours.

Communication

• BUS 620 Managerial Communication (3)
• CNA 575 Communication Law (3)

Organizational behavior

• BUS 690 Seminar in Organizational Behavior (3)
• CNA 548 Organizational Communication II (3)

Conflict management and organizational psychology

• BUS 628 Dispute Resolution Management (3)
• CNA 617 Topics in Argumentation and Persuasion (3)
• PSY 535 Industrial Organizational Psychology (3)

• CNA 526 Social Media Marketing (3)
• CNA 553 Integrated Brand Promotion (3)
• CNA 559 Organizational Leadership (3)
• CNA 571 Mass Media and Society (3)

The focus of this part of the program will be to emphasize knowledge integration and application of learned principles.